This year Chanel Rouge Allure explores a new range of colours that are more intense than ever before. To give colour all of its power, the formula evolves, while maintaining comfort and gentleness.
A lipstick is never innocent and is much more than just a beauty step. Intense and radical, each Rouge Allure shade sparks the imagination, expressing the personalities of all woman.
A FORMULA DESIGNED TO ENHANCE COLOUR
Highly concentrated with extremely fine pigments, Rouge Allure’s formula produces intense colour from the very first stroke on the lips and prolongs radiance all day long.
To keep your lips supple and protected, the formula is enriched with moisturising and antioxidant agents, such as sweet almond oil, sappan wood and green tea.
The new vivid and luminous shades of Rouge Allure define a certain style, an inimitable blend of boldness and elegance.
Red is a style
Red is more than a colour, it is an attitude and a sign of distinction. Paradoxal and intriguing, bet never innocent, red shimmers and makes a statement. On the lips, it combines strength, femininity and allure.
ROUGE ALLURE
R350
The new Rouge Allure collection puts red in the spotlight to match every style.
Incandescente: a flamboyant red with insolent radiance.
Coromandel: a luminous and precious orange-red.
Pirate: an ultimate slightly bluish red.
Palpitante: An exquisite shade of raspberry red.
Inimitable: An intense, irresistible red with pearly reflections.
LE CRAYON LÊVRES
R240
Perfectly shaped lips make for a triumphant smile. Now to match with the most flamboyant shades of Rouge Allure the following colours are available. Fuschia, orange Intense, Rouge Profound and Rouge Noir.
LE VERNIS
R255
For a Radical makeover Rouge Allure is coordinated with iconic Chanel nail polishes.
Beige: A universal iconic shade
Holiday: An intense and sophisticated coral.
Coromandel: A timeless and extremely feminine orange-red
Pirate: The must have flamboyant red
Rouge Noir: Deep, mysterious and inimitable.
ON COUNTER 24TH SEPTEMBER 2012
Find out how to wear red lipstick