I love most of The Body Shop's products and this is one of my favourites. All their strawberry products have the most amazing scent - you just want to lick it! It foams well on a loofah and also doesn't strip your skin of all its moisture like some shower gels do.
I find that the scent lingers in the bathroom etc, but not really on my skin, (maybe I don't use enough of it?), perhaps if one used all their strawberry products together the scent would linger on the skin longer. (I mean who doesn't want to smell like a strawberry all day ;P) but otherwise a lovely gel and the scent creates instant happiness! Price-wise I will only buy it when its on sale, I love The Body Shop's sales!