For me, it was love at first glide. This fabulous lipgloss just glides on and immediately your lips feel hydrated and ultra-sexy. Unfortunately, the gloss does not have staying power - I hope that Loreal will look into that because it would be great as a long-wearing gloss. Did I mention the smell? The gloss has a wonderful sweet vanilla smell and taste. Overall, I think I've found my new favorite high sheen gloss.