Shiseido is one of the oldest beauty care brands in the world. It was founded in 1872 in Japan and is currently the fourth largest beauty brand in the world. It focuses on products such as fragrances, skin care, sun care and makeup.

The story of Shiseido begins in 1872, when the owner of Shiseido Pharmacy added a ‘soda fountain’ to his store after a visit to the United States. From there, the store grew into a parlour restaurant that also served ice-cream. And then it extended to include many innovative skin care products.

One of the most famous was a softening lotion, which was a lightweight liquid with a toner-like consistency. It was named Eudermine and is still sold by the brand today.

Other innovative products included Rainbow Face Powder with 7 different colours. It was a very fascinating product at a time when white face powders were the norm. This was the beginning of creating cosmetics that tore down the traditional products that the Japanese market was used to.

From the 1950s onwards, Shiseido began to expand outside Japan to establish themselves in Taiwan, Hong Kong, Italy and New Zealand.

The products that are currently available from Shiseido include Elixir Superieur skincare products which have been developed for women, Aqua Label skincare and toiletry products which have been developed for daily use and Uno skincare products for men. Also available from Shiseido is a sun care range called Anessa as well as a makeup and skincare range called Clé de Peau Beauté.

The more targeted range is the Shiseido Bio-Performance range which was developed in 1987. The eye cream helps to fight dark circles and fine lines around the eyes. It is one of the most popular products from Shiseido. Also under this range are their anti-aging products, Bio-Performance Advanced Super Revitalizer and Advanced Super Restoring Cream.

The packaging is very sleek and modern and represents the luxury of the brand.

Browse Shiseido product reviews here. 

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Rapidlash is a maker of eyelash and eyebrow serum to help nourish and beautify your eyelashes and eyebrows. In order for you to achieve a beautiful and seductive look, thick eyelashes can make all the difference.

Not everyone is keen on wearing fake eyelashes, and so, the solutions that are available from Rapidlash are perfect for such people. The Eyelash Renewal Serum is very easy to use and only takes about 10 seconds to apply and only once a day. They have technologically advanced formulas that will encourage your lashes and brows to grow thick and healthy. In just 4 to 8 weeks, you will have visibly lusher and stronger eyelashes and brows with the use of the serum from Rapidlash.

It is not only your lashes and brows that will benefit. Your outer eye area around will also be nourished and brightened when you use the Rapidlash serum.

This brand has also won the Fairlady Best of Beauty Award for 2010.

Browse Rapidlash product reviews here. 

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Placecol is a beauty treatment brand that has beauty salons, nail salons and skin care clinics to help you achieve the ultimate in beauty treatments. They have on offer almost anything that is beauty related such as tinting, waxing, facials, pedicures and manicures as well as eye lash extensions.

There are skin treatments available for different skin types. These include the dry skin range, combination skin range, oily skin range and an advanced range that has been developed for those with sensitive skin. There is also a men’s skin care range available from Placecol to address skin care problems that men face on a daily basis.

The Placecol Signature Facials are well known for not only revitalising skin, but for also adding a healthy look to it. These facials include special treatments such as soft laser facials, microdermalaser facials and the Regenerating Targeted Area Treatment with CEYA among others.

With Placecol products and treatments, you skin will always look healthy, smooth and supple. Their products are perfect for those trying to delay or reverse the signs of aging. With a wide range of products and treatments, you will be bound to find something that is perfect for you and your needs.

Browse Placecol product reviews here.

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Nimue Skin Technology is a leader in scientific skincare that was established in 1994. This brand uses cutting edge technology and scientific formulations to give you highly effective products that deliver on their promises.

There are various products available to address different skin issues. These have been divided into four by Nimue and a product range has been developed for each of them. These ranges include products for Hyperpigmentation, Environmentally Damaged Skin, Problematic Skin and an Interactive range of products.

In addition to these skin classifications, their products are also made based on four pillars of skin care which are, Rejuvenation, Restoration, Sun Protection and Anti-oxidation.

There are also Nimue professional treatments such as rejuvenation and maintenance, advanced rejuvenation and specialised treatments. These are available from beauty salons that have on offer Nimue products and treatments.

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Matis Professional Skin Care has been around for more than 74 years. They have a number of products under their brand that have proven to be popular because of the effective results that they offer.

The years of experience combined with the advanced technology used to make their skin care products means that they are able to develop treatments suitable for individual skin care needs. They have specialised diagnostic techniques to ensure that the treatment they develop for you is the right one.

The Matis product range includes a home use range for the face and body as well as a men’s range. In addition, you can get the Matis Lexique range and also the Matis Réponse Teint – Mineral Pro range of products.

The professional treatments can be received at Matis beauty salons or spas which are located in various countries around the world. These include firming, moisturising and repair treatments for your face and body.

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