My first impression of DKNY 24/7 was that it’s super fresh and modern. It fits perfectly into my everyday routine. On my skin, it lasts around 5/6 hours before it starts to fade, but I notice it lingers a lot longer on my clothes. Compared to other perfumes I’ve used, DKNY 24/7 feels more versatile and wearable. It’s not too strong or overpowering, but it still makes a statement. I’d definitely recommend it, especially for anyone looking for a fragrance that’s easy to wear daily and still smells chic.