Beauty Diaries

Beauty Diaries

Your Personal Beauty Bulletin Blog

Me Minutes – why we need them, hey Justine?

Me Minutes – why we need them, hey Justine?

I really love the Justine Me Minutes campaign. As moms, students, career women, time is always of the essence and we are usually last in line. Between work, kids, cooking, cleaning, etc we seem to forget to take care of the most important person in our lives… US. And I don’t mean that in an egotistical way. But how can we care for the people in our lives without caring for ourselves?

I make sure to take a couple of Me Minutes every day when it comes to taking care of my skin. Those minutes are very precious to me as I make sure to focus on myself and my skin. Yes, this is a job that can be rushed, but I have decided to own that time – it is good for my skin and good for my soul. This may sound strange to some, but spending time taking care of my skin is very therapeutic to me and I always feel calm and positive after treating myself to my me-time.

With so many lotions, potions and treatments available today, it can sometimes be a bit overwhelming as you may not be sure where to start. Justine has made it so simple with their 3 step Me Minutes… Cleanse, Tone and Moisturise. These three steps are the most important steps in your routine and they will ensure that your skin is well taken care of. All you need is a cleanser, toner and moisturiser to suit your skin type or condition. Other products can be added to these steps, but taking the 3 minutes to complete 3 three steps, is the best way to take care of one of your most precious assets.


Cleansing is probably THE most important step in any routine. If you don’t take care to cleanse your skin properly, you may as well toss all your other products in the bin. Please remember that I don’t claim to be an expert – my advice comes from personal experience. A proper cleanse, morning and night, will make sure that all the oil, sweat, sunscreen and make-up is removed from your skin and you will be sure that the products that follow, will work their magic. I know that some people prefer not to do a proper cleanse in the mornings as they feel their skin is still clean from the cleanse the night before. I don’t agree with that. I don’t know about you, but I sweat. And I don’t change my pillow case every single day. And with that thought, I urge you to wash your face in the morning as well. I also double cleanse in the evenings if I have been wearing make-up and/or sunscreen. There are layers that your cleanser(s) need to work through… make-up, sunscreen, dust, oil, sweat. See where I’m going here? It is really a good idea to double cleanse and I promise you, it has made a huge difference in the condition of my skin. I have been using Justine’s Mattifying Clay Cleanser for a couple of weeks now. What a pleasure to use! And my skin is looking great.

Tone. This step used to be a bit of a mystery to me. Since I have started toning every morning and evening, I have come to realise that this step is invaluable. A good toner will prepare your skin for the next step in your routine. There are also so many different toners available and many of them have different functions. Some hydrate, some exfoliate, some purify and refine. I have fallen in love with Justine’s Mattifying Toning Lotion for oily skin. It helps to reduce the appearance of oiliness and it aims to give you healthy and clearer skin. I love that this toner is super gentle on my sensitive skin, yet invigorating at the same time. Make sure to find a toner that is best suited to you.

Moisturise, moisturise, moisturise. Do not be fooled. Even if you have extremely oily skin, you still need this 3rd step. Every skin type needs the hydration and care that a good moisturiser provides. You need one during the day to care and protect your skin, and you need one at night to nourish and repair your skin. I have been loving the Justine Mattifying Day Cream. Light, yet hydrating. It protects against sun damage and it is a good base for my foundation.

Please note that my reviews for the above products can be found under the reviews section on BB, but I felt the need to explain why these three steps are so vital to me.

All it takes is 3 Me Minutes every morning and every evening and you will soon have healthy skin that will last you a life time. And Justine has made it so simple and so easy to take good care of yourself. 


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